Lowrer, Elmer, 1913. Oral history interview. 1980. 1 sound cassette (1 hour), Transcript (21 pages). Location: L:4700.0037. President of the ABC News Department (1963-1974) and ABC Corporate Vice President (1974-1978). Lowrer discusses David Douglas Duncan's coverage of the Vietnam War for LIFE magazine and ABC; campaign commercials in the 1952 presidential election; the 1960 Kennedy-Nixon debates; and past presidential administrations' use of television. Lowrer also discusses Kennedy's handling of concern about his Catholicism and how he attracted the African American vote; and Spiro Agnew's 1969 speech against ABC News and how ABC dealt with the accusations. For further information, see online catalog. Mss. 4700.0037.